Assuming that you mean only for News content...
Yes, you might be able to override the sql_col_title variable in modules/Sitemap/content/News.php file (or the corresponding file for mSearch), or override the function doquery in the same News.php file to concatenate the subtitle with the article title.
But the title would potentially be pretty long, no?
No need to post the same request in both forums. I'll delete the other.
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